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2. Mailserver to send your ezine.


When I started my first ezine I had it hosted by Yahoo groups. Well, I did not start with Yahoo. Until I had 1000 subscribers I handled all using my Outlook Express and the addressbook sending my ezine in groups of 100 subscribers BCC. That was lot's of work, especially handling the unsubscribe requests.

So when I discovered Yahoo groups I though that would be a perfect solution. They took care of subscriptions and un-subscriptions and it was free! What could be better.

WRONG! As most of us, I don't always read the fine print. Yahoo groups does not accept mailing lists with business content. Anyway, as not reading the fine print, I started to upload my 1000 subscribers and after a couple of days there were at Yahoo groups.

A couple of weeks went. I was happy. Much less work. People joined and people left the list. I had a very good contact with the subscribers. They wrote to me with comments about what was written in my ezine.

Suddenly one day I could not login in to my Yahoo account! I searched for my list only with a return webpage that the list does not exist. I wrote some 10 emails to Yahoo groups support but never, ever got any response! My list of 3000 subscribers was gone! I had not made any backup of the list. I trusted Yahoo. Of course I still had the original list but that list was not actual anymore. During those weeks people had opt out. How could I send email to the old list without high risk of spam complaint?

Lesson learned.

Never, ever use Yahoo groups for a business ezine! Don't use yahoo as your main email either. Lot's of problems when yahoo filter out important emails without your knowledge!

As I was very busy with both '2Bucks' an Ad and SFI I did not started a new ezine at that time. You can image that I was very frustrated. At the least. Building a list of 3000 subscribers is not easy and you will soon learn that.

Well, 2001 I had a great need of a list to keep my '2Bucks' an Ad clients updated on my business. So I searched and found http://www.ymlp.com YMLP is short for Your Mailing List Provider.

And that listserver is my strong recommendation to host your ezine. It's VERY reliable. During all these years I never saw the domain down for one minute. It's very easy to send your ezine. Lot's of easy tools and you can even plan your sending days ahead. AND IT IS FREE UP TO 300 SUBS! The cost when you reach 300 subs is only $5 per month and that cost is easy covered by selling solo ads.

Note that there is nothing is this for me. YMLP does not even have a affiliate program! It's only my own personal recommendation. And we should be thankful for that. With a affiliate program the costs for sure would be higher. They live on personal recommendations so let's keep it that way. If you are satisfied with their service, simply recommend them and keep your own costs down!


BACK TO INDEX

1. Your ezine home.

2. Mailserver to send your ezine.

3. Ezine template.

4. Subscribe template.

5. Reminder subscribe template.

6. Thank you subscribe template.

7. Too many ads? I don't think so!

8. Join '2Bucks' an Ad.


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