7. Too many ads? I don't think so!!!
I REALLY don't think so! You can't get too many valuable, proven buyers
as your ezine subscribers. They will be your future base of business, right?!
During all these years it have happened that I get emails from publishers
who does not understand why they are in the ezine business. People who
want to quit the '2Bucks' an Ad program because they get too many
They missed the basic reason to run a successful ezine!
I agree that your ezine should not be an ad sheet with only ads without
content. That would be a worthless ezine not read by anyone. What you should
do is send extra issues when the amount of classified ads pass 10 per issue.
As you can see in chapter 6 I make a reservation when I send the
conformation email to the advertiser that the day when their ad is plan to
run maybe anticipated a couple of days BEFORE that date.
It happens once and a while that I get more than 10 ads in an issue and when
it happens I simply run an extra issue with those ads. Note that it can not
be just an ad sheet. You must add some real content also. But if you follow
the steps in the previous chapters it is easy. Just think of the money you
will make as your quality list grow. Keep them happy!!!
BACK TO INDEX
1. Your ezine home.
2. Mailserver to send your ezine.
3. Ezine template.
4. Subscribe template.
5. Reminder subscribe template.
6. Thank you subscribe template.
7. Too many ads? I don't think so!
8. Join '2Bucks' an Ad.